Description
FRUiTS Magazine! Very rare original copy of FRUiTS 104th volume. Street style from the best-dressed country in the world, captured in the vibrant streets of 00s Harajuku.
Condition: All pages are intact and the condition is very good for a paper magazine from 2006.
Country of publication: Japan
FRUiTS is the legendary street-style magazine documenting daily Japanese fashion spotted in the colorful district of Harajuku, Tokyo. The monthly magazine which was founded in 1997 by Aoki Shōichi, had the simple format of 80 pages of outfits captured on the streets of Harajuku. Avoiding Western mainstream trends, FRUiTS focused on individual styles and subcultural expression until it ceased publication in 2017.
Shōichi’s reason was that “there [were] no more cool kids to photograph”. FRUiTS was one magazine among three monthly publications by Aoki Shōichi. TUNE mainly focused on men’s street style, and STREET showcased street style from around the world. Since the first volume of FRUiTS was published in 1997, the magazine has attained legendary status and Shōichis photographs have been exhibited in multiple museums and galleries, but the original copies of the magazine are quite rare finds.
